Article Marketing Tips – Summary of the Best Article Marketing Strategy

Article marketing strategy research is your answer if you are looking to market online in the most profitable way. Actually, the only difference between article marketing and money marketing is time. The truth is, you can get just as many leads by writing articles as you can by dishing out tons of money with pay-per-click ads or just, but you have to be patient. However, when you learn the right article marketing strategy, you can speed up the process of generating all those leads. Below are some powerful article marketing tips to get you started.

ARTICLE MARKETING STRATEGY #1: Keyword Research. You may have an idea on how to write an article that you want the whole world to read, but if no one is searching for the phrase you want to rank for, no one will ever see your article! While there may be some people who get sent to ezines reading your article, the real push comes from getting your article ranked on Google. I’m sure you’d rather have 2900 people click your link than just 2! Once you get the keyword phrase you want to rank for, be sure to start your title with that phrase. The second half of your headline should be eye-catching to your viewers. I use the Google AdWords Keyword Tool (adwords.google.com) to check how many people might be searching for a particular phrase.

ARTICLE MARKETING STRATEGY #2: Valuable information. Remember, the whole reason people read articles is for information. Article directories don’t like or accept articles that don’t contain valuable information, or if it looks like an advertisement. You want your readers to learn something from you, thereby earning their trust.

ARTICLE MARKETING STRATEGY #3: Keep it short: The general consensus for the accepted length of an article should be 500-700 words. This is especially true if you use article spinning software, as you don’t want to spend too much time spinning articles.

ARTICLE MARKETING STRATEGY #4: Submit to popular online directories. What makes keyword phrases rank is a combination of popularity and relevance. As I mentioned in tip no. For #1, the title should have your key phrase. That is relevance. To make it popular, be sure to submit it to some of the most popular directories. I suggest Ezines, ArticlesBase, Squidoo, or Buzzle, to name just a few. The more directories you submit, the better your chances of being seen.

ARTICLE MARKETING STRATEGY #5: Post your article on your blog or personal sales site. This way, you can put your own site’s link in the article you plan to submit to the article directory, and the popularity of the article directory will bring up your blog’s SEO. It’s so satisfying when you can Google a keyword phrase you just wrote an article about and see the link back to your blog on Google!

ARTICLE MARKETING STRATEGY #6: Use autoresponders to stay in touch with your prospects. Let technology take care of getting in touch with your leads. Emails are sent automatically, reminding them of your business. And you can always use the same software to “auto-blow up” your list with a new announcement, like a webinar.

The more articles you write and submit, the faster you can get your name out there. If you commit to writing an article every day, you can climb the Google ladder in just a few months. But if you can’t make an item every day, any amount will get you there, as long as you remain persistent.