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Do you know how to create a content marketing strategy? It’s very simple actually. Creating content itself does not require much skill or writing ability. If you have a few hours to sit in front of your computer and write a few simple words related to your website or blog, then you have the first step in creating an effective content marketing strategy. Now the first thing you have to know about content creation is that it is very easy. There are a few routes you can take to complete this process. And once the content is complete, all you have to do is market it. And I assure you that the process is super easy. As a natural to writing, creating content is not something I find difficult. But if it’s something you struggle with, fear not!

I want to give you some ways that you can get original content and then build a marketing strategy around it so that you get tons of fresh, new traffic to your website or blog (or both). These methods are super simple and even a high school kid and does them (if they aren’t lazy. And hopefully, you aren’t too). With that said, let’s move on to the first way you can develop content for your site:

1) Create it yourself

This is by far my favorite method. I love this method because it is 100% free! When you write your content yourself, you save money by hiring a freelance writer, and you save time because you don’t have to wait days for content to be completed by a freelancer. And when you have a content marketing strategy that you’re ready to implement, timing is of the essence.

Now, I always recommend that when creating content for your website, you should always strive to write at least 1,000 words of material. This ensures that you fully expose the deep ideas, without the reader wondering how to implement something that you advise them to do. I would know, because I constantly see 400-500 word articles that tell you what to do, but not HOW to do something.

The more expertise you can demonstrate in your content, the better. This is a way to prove yourself through your content, and it will make it much easier for people to market your content for you, through content syndication. So if you are the original author of the article or content you produce, that is the best route to take. However, it is not the only way to create a good content marketing strategy. This is your next option:

2) Buy article templates

Buying article templates is a GREAT idea if you have no writing experience or are just used to posting resumes for the next $10 an hour job in your area. You have to know that great content marketing strategies are born from article templates. And you’ll find they’re easy to customize and use for your purposes. Some of the best content templates you can find are on a website called “EzineArticles”.

When you get an article template, you get an instant advantage over competitors who don’t know how to write. Many templates are strategically designed for search engines, giving you suggestions and great ideas on what to write, where to put images and videos, and how to close with an effective author resource box.

Article templates can save your business and are also a great way to further execute your content marketing strategy. Also, you will get the basic typing skills every time you use them. It’s like practicing to become a world-class copywriter without actually hiring one. Which brings me to the next method for implementing an effective content marketing strategy. Look at this:

3) Outsource your writing

This is the preferred option of successful online entrepreneurs. Some people get subcontractors from multiple sources. Some people find them on freelance sites, some people offer others the opportunity to be a “guest publisher” on their blog or website, in exchange for the author leveraging traffic from the website owner, and some people outsource their writing. to professionals at an advertising agency or SEO firm.

This can be immensely expensive, but some people don’t have the time to write content (as incredible as that sounds). And you also have to understand that you get what you pay for. For example, if you own a website about managing account portfolios and trust accounts, you don’t want to hire a $5 per 500 word freelance writer to convey the heartfelt emotion you’re trying to evoke on your professional website.

I’ve found that amateur (and cheap) writers like this tend to use an exaggerated tone of voice when writing. In other words, don’t hire a writer who uses a lot of exclamation points and ALL CAPS words if he’s selling funeral services. Can you imagine the disgust someone would feel for your website if their loved one died and all you seem to care about is money?

I would like to know about the game of outsourcing writing because I used to offer freelance writing services for other people all over the world. I would get paid at a certain rate, I would have to write a certain number of words on a particular topic and keyword, and I would have to send it to the client in a certain amount of time.

Sometimes I would be tasked with writing 500+ word content articles for 20 different industries, all within 24 hours.

Can you cere it?

Nowadays I write for myself and I write high quality content that I use for my own content marketing strategy. I vowed never again to sacrifice my intelligence for low wages just to “get ahead” in my internet business. And I’m not suggesting you do the same either.

These are just a few of the ways you can start creating a great content marketing strategy. Now it’s up to you to put them into action. Good luck!

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