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If you’re planning to purchase an email autoresponder service or software program, that’s good news! That means you have customers or plan to have customers and want to organize your customer base and provide an easy means of replying to emails. It is good that you are reading this article, because it can save you time and money. Don’t make the same mistakes I made, and the same mistakes many others made by buying the wrong autoresponder service. Fortunately, you can learn from my experiences and choose the right email autoresponder for your business. With so many options, it can be overwhelming, so I’ll break it down into individual autoresponders. The ones I’ll expand on are several of the most popular autoresponder programs, services, and software out there today.

Before I delve further into the topic, I need to offer some important advice. Don’t use a free autoresponder service. Yes, it’s a straightforward statement and you may want to go against my advice and try one for yourself. You can continue. If it works for you, then that’s good. But, through my personal testing, using so many of the “best” free autoresponders, my honest and earnest advice is to avoid doing so at all costs. First of all, the features on offer are very limited. And what happened to me every time I signed up for a free autoresponder service is that I ended up with a lot of spam. I kept getting more spam from the autoresponder company and was having a really hard time “unsubscribing” and canceling my free accounts. The other downside, if that’s not bad enough, is that the autoresponder company usually places their own ads and promotions in your emails. So instead of being able to promote yourself, your business and your products to the fullest, you are promoting theirs.

Let’s say you’re an eBay seller and you’d like to fully automate the selling process. If you’re sick and tired of writing “Thank You” notes and sending links to download products, look no further. My Digital Dispatch is the way to go. It works specifically with PayPal payments. So whether you’re selling items on eBay or on a website and use PayPal as your primary payment processor, you can save time and money by using this software program. It is easy to use, configure and maintain. Store all the contact information of your client, as well as the date of the sale and all the details. To purchase it, there is only a one-time fee of $67.00. The price is unbeatable, considering that most email autoresponder services out there today charge monthly fees and only allow a limited number of messages. With this software you can create an unlimited number of messages to send. It also has a wonderful affiliate program that has a 50% payout. The affiliate link appears at the bottom of every automated email that is sent. If you don’t know what an affiliate program is, it’s basically when a company offers to pay you for any traffic you deliver to their website that results in a purchase. So if someone clicks on the link in the automated email you sent them and decides to sign up for My Digital Dispatch, you will receive around $33.00. This software is perfect for eBay sellers and PayPal merchants, but if you are more interested in creating subscriptions, newsletters, ezines, etc. then you will need a more advanced program.

If possible, my recommendation is to find a program that you can purchase through a one-time flat fee. Programs with monthly subscriptions always end up being more expensive in the long run. They may have great features and services that can’t be beat, but they can be very expensive. Then, when you find an autoresponder program you like better, it’s extremely difficult to change everything and move your customer information to the new program. So you may have to spend a little at first, but if you are serious about your business and want to get off to a good start, then the investment is more than worth it. So, if you have an online business and need a powerful, feature-rich autoresponder program that allows you to: manage clients, create subscriber lists, send text and html newsletters, and more, then Send Studio is the software program for you. which you should use. The cost is a one time flat fee of $239.00 and it is worth every penny. Installation is FREE and Send Studio is packed with features that are easy to use, yet more advanced than any other service I’ve tried. It also gives you the ability to rebrand the software through a simple template. You can then allow your customers to log in and create their own email marketing campaigns on their own domains. Simply “create a new user” so your client can run their marketing campaign, instead of having to purchase the software for each person. With the purchase of a single website license, you are allowed access to 5 different users.

There are several other Top-of-the-Line autoresponder programs that I recommend, but they charge per month. They are also feature-rich and easy to operate. For more information on all of these autoresponder services and programs, comparisons, and complete resources on autoresponders, marketing, email, magazines, newsletters, subscriptions, and more, visit: How2-WorkOnline.com. The site is a clearinghouse for autoresponders, also providing tips, tricks, and techniques for increasing your sales through email marketing and mailing lists.

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