Are you on Google?

Google wants your business. So much so that they are creating all kinds of cool tools to get your site indexed in different ways, and many of them are free. You can use these tools to help you build your business.

Although a ton of products are sold to tell you how to use Google Videos, Google has a lot more to offer the small business owner who really wants to make money online.

All you need is a Gmail account, which you can get for free, and then you can access all the tools that Google has to offer.

If you really want to boost your sales, especially as a new business, learn to do things the Google way and you can make a lot more money. Using this site is also an easy way to set up your marketing campaign because once you set it up, you can basically forget about it. This is crucial if you are a one person business. Then you can spend your time doing other things that make you money.

To access all of the Google tools available to you, you can visit the Google services page: google.com/services/

Below is a list of tools and resources available to you. Unless otherwise specified, all of these tools and resources are free to use.

Gmail – This suite of tools includes email, calendar, instant messaging, and Google Page Creator. You can use these tools to communicate with your employees as well as your customers. You can also create basic websites. Since this website builder tool is owned by Google, your site will get scratched up fast.

Google AdWords/AdSense: Advertise your business on Google. You can get started and start getting traffic in 15 minutes. Google has built a few tools to help you out, including their AdWords eBook, as well as AdWords Editor that will speed up your promotional efforts.

You can also earn money by adding AdSense to your sites.

Google Analytics: Do you need more sophisticated services to track your visitors? Do you want to know where they come from? Find out everything you ever wanted to know about your customers and their browsing habits, as well as their buying habits.

Google Base – Don’t have a website? With Google Base you don’t need one. Add your products and services to Google Base and then combine it with Google Checkout to make the sale. In fact, you can even organize your content by type and send it using feed files. This includes articles, recipes, and any other content you want to present in an organized way.

Google Books: Do you want to sell more of your books? Then add it here. It only takes about five minutes and can increase your sales. Despite what many have said about this program, the authors and publishers have full control over their material.

Google Checkout: Do you want to sell more of your products and services without paying more? Integrate Google Checkout into your business, and you can attract more leads, make more sales, and even process those sales for free.

Google Docs & Spreadsheets (Writely): Whether you need to create or edit documents and spreadsheets, you can use this tool. Allows you to share your documents with others.

Google Groups – Find lists and discussions on almost any topic you can think of. Since the lists are easier to read, you’ll have a better chance of getting the word out about your products.

Google Maps – Add your business listing to Google so customers can find you on local search.

Google Maps for Business: Do you want customers to find you? You can use Google maps to not only help customers find you, but you can also use it to map customer locations and track shipments.

Google Search: Give your visitors a personalized search of your website. You can also create your own custom search engine for your business using Google technology.

Google Videos – Because Google Videos is so new, it’s really a great time to cash in on your videos. You can easily upload them for others to see. It’s also a great way to share information about your business.

And then, of course, there’s Blogger. With a Blogger blog, you’ll find your content crawled within 24 hours. Publish content-type posts, rather than blatant sales letters, and you’ll find an audience.

There is much more. You can find even more resources to help you promote your business here: http://www.google.com/intl/en/options/#utm_medium=et&utm_source=bizsols&utm_campaign=more

Although Google ranks number three overall on the Internet behind Yahoo and MSN, they are still a major player on the Internet. They want your business and have designed tools and resources to help you that the other two search engines don’t offer. With all the free promotional opportunities available to you, what are you waiting for?