3 things to do before submitting to article directories

Calling all internet marketing wannabes, now is the time to wake up the “writer” in you.

Ask any internet marketer and you will know that article writing is one of the most effective techniques for attracting specific prospects to your sites and converting them into buyers.

However, before submitting your content to article directories, there are 3 common mistakes to watch out for. Pay attention, as I have observed that many newbies to internet marketers stumble upon them.

Pitfall 1: writing for the wrong reason

In article writing, there are three key benefits that drive you: branding, lead generation, and promotion, which are all part of your optimization efforts.

However, before you can achieve these 3 goals, you need to spark enough interest that people want to read your articles. In other words, you must provide quality content.

Therefore, you must first devise a strategy on how to produce quality content before developing a strategy now for people to click through to your resource box.

Mistake 2: Not maximizing the promotional opportunities of article marketing

You may know how articles can help generate backlinks to your site. But do you know that you can get more visitors and better search engine results from those same articles per se?

The trick is to mention keywords in strategic places. Just make sure you don’t overdo it. Some even use anchor texts, which is also an efficient method, although most directories cannot support it.

The other thing worth mentioning is how you should really try to make the best use of the resource box rather than just doing a short description of your profile. Write a short ad copy instead of promoting yourself, for example. Get your free special report here … Listing your accomplishments can help improve your self-esteem, but it may not be strong enough to get people to click on what you want.

Mistake 3: writing content with no post value

In the writing process, some people can get too caught up in the excitement of generating massive traffic and forget to check the quality of their content. Will what you are writing add value to directory owners or other webmasters?

Guess what? Not all article banks and directories will accept your content automatically. Often they have some guidelines and specifications on the items they accept.

You can double the number of sites you submit to by writing articles that directories want to share with others. All it takes is an editor with a hundred thousand readers to grow your potential audience overnight.

Write the articles publishers want in their posts if you want your article marketing to work effectively for you. This also means that you have to follow standard guidelines, check spellings, research a good topic, and even hire a writer to produce good content on your behalf.

In the end, your success depends on your approach. You can start to get a little exposure from increasing backlinks by writing very basic and generic articles, or enjoy massive exposure with a little extra time to create quality content.

I wish you success in writing articles for your internet marketing company.